Stories from Martin Hatchuel - Page 4

Stories stick; facts leak out. Which is why I tell stories like this for my clients.

You want some?

A review of Mike Bruton's three-way biography of the ichthyologists JLB and Margaret Smith and their coelacanth

Why hasn’t the local press reported on the White Lady of the Garden of Eden since July, 1992? She’d been seen before, and they wrote about her then. But why hasn’t she been seen since?

A short story by Martin Hatchuel

Facts slip, stories stick. And the stories you tell say more about your brand than anything else in your marketing arsenal.

As an example: here's an article I wrote about a legendary citizen of Knysna for Knysna's legendary restaurant - 34 South (the home of the Knysna oyster).

A homesick girl, a frightened horse, and a lovely moth - all the ingredients you need for a traveller's short story